Product Marketing Manager - ES

Dublin, County Dublin, Ireland Full-time

 Role Title: Product Marketing Manager - Spanish market

Department: Product Marketing

Contract/ Permanent : Permanent


Job Purpose:

Smartbox Group is the fastest growing industry leader in the gift experience business. The organisation has grown rapidly both organically and through acquisitions, and is focused on increasing its’ online and offline market share.  This is a fantastic opportunity for the right individual to become a key player in the product marketing team and drive growth and demand through increased brand and products development and optimization.

We are looking for a product manager passionate about product development and with a strong shopper/consumer sensibility . You will be responsible for designing  and managing the end to end product marketing plan for your market(s), to drive market share and category growth offline and online . This position is an exceptional development opportunity for a dynamic and experienced marketing professional, business driven and seeking execution excellence..

 Key Responsibilities

Contribute to develop and drive a first class go to market growth strategy for physical and digital products through :

  • Conduct regular performances analysis on Smartbox group brands and competitors to recommend clear action plan to grow the business
  • Analyse market trends to generate new products ideas
  • Conduct market researches and develop strong product recommendations
  • Develop product positioning and messaging to differentiate our brand from competitors and ensure fit with the local market 
  • Collaborate closely with the Partners management team to deliver great quality products through top quality briefs and great project management
  • Collaborate closely with production managers (design and content teams) to execute best in class physical and digital products
  • Strong collaboration with the commercial local team and the digital team to ensure best in class product presence in all channels (Retail / B2B / on-line)
  • Management of intern(s) to execute the action plan

Essential Competencies/ skills :

  • Bachelor's Degree required; Marketing preferred
  • Minimum 3/4 years of experience in Marketing, ideally Product or Brand Marketing
  • Fluent in English + native level in Spanish
  • Excellent analytical skills with ability to drive meaningful actions from large data sets
  • Ability to drive a large portfolio of projects : leadership, good at project management, autonomy, solution-minded, ability to drive cross-functional team in a multi-national environment
  • Excellence in execution with great attention to details
  • A list  communicator and strong presentation skills
  • Ability to manage complexity and large portfolio (up to 500 products) ;
  • Flexible attitude with achievement drive
  • Comfortable in working in an international environment
  • Pack office (Excel, Powerpoint…)


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