CRM Email Designer

Borehamwood, England, United Kingdom Full-time

CRM Email Designer

Location: Borehamwood, Hertfordshire
Reports to: Design Manager


Our company:

With a turnover of 500m Euros, Smartbox Group trades in 10 countries across Europe through 9 industry leading brands. Buyagift Plc and Red Letter Days Ltd are the UK Brands for Smartbox Group.

Our core focus is on delivering happiness to our customers, suppliers, staff and retail partners. We aim to do this by providing industry leading products which represent fantastic value for money for consumers whilst providing profitable incremental revenue for our suppliers. We invest heavily in our product and merchandising solutions to ensure category and quantum margin growth for our retail partners. At the same-time we look to ensure that we provide a healthy environment for our team where opportunities for personal development are clear.

The Role: 

As Email Designer you will be responsible for collaborating with the CRM team and other members of the design team to create engaging designs, driving sales and promoting the Buyagift and Red Letter Days brands.

You will sit within the Marketing department, reporting into the UX/UI Design Manager. The role will be predominantly working alongside the wider Design team, and CRM team.

We are looking for a talented Email Designer with established skills in designing for CRM and email marketing. You must have proven experience within an e-commerce environment and the ability to both design and code responsive HTML emails. Although your role will primarily be designing for email communications, you will be called on to create graphics for social media, assist with website updates, wider campaign assets, occasionally designing and building landing pages, and other ad-hoc design tasks. There is scope to grow and enhance your skillset through this role, and a ‘can do’ attitude is essential! Experience with testing and optimisation would also be advantageous.

Key Responsibilities:
  • Design & build engaging HTML email
  • Creating graphical assets for email, social media and web
  • Produce both graphics & code inline with briefs provided by the CRM and website teams, including page layouts and themes, email designs, site graphics and banners
  • Responsible for ensuring consistent company branding across all channels
  • Campaign creative - logos, mastheads and general 'look and feel’
  • Creation and deployment of HTML / CSS landing pages for campaigns
  • Meet stringent deadlines while having the ability to adapt quickly to changing priorities
Desired Skills & Experience:

As a CRM Designer we'll count on you to bring creativity and innovation to every job you work on. Working alongside our website and IT team, you will be responsible for creating engaging design across a wide spectrum of digital and print mediums.

Key Skills
  • Minimum of 1-2 years’ experience
  • A solid understanding and experience of HTML, CSS, including experience of responsive coding for email
  • Must have experience with the Adobe CC suite, particularly Photoshop
  • Working to strict deadlines as part of a fast moving ecommerce design team, while having the ability to adapt quickly to changing priorities
  • High attention to detail, with demonstrable written, verbal communication and presentation skills to all levels of seniority and disciplines within the organisation with an ability to demonstrate strong written and verbal communication skills
  • Quick learner with ability to think pro-actively and build solid working relationships with wider members of the business
  • An online portfolio of previous work
Desirable Skills
  • Experience with Sketch highly advantageous
  • Use of Invision
  • Experience of working within CMS systems
  • Experience with the Bootstrap framework
  • Basic understanding of Javascript / JQuery

Our mission

To achieve fast and profitable growth by delighting our customers, providing significant volumes of incremental business to our suppliers and providing a fun & progressive working environment for our team.

Our vision

To reach a stage where there is never a reason for a customer to buy an experience from anyone else. To achieve this, we aim to have the best experience selection, at market leading prices, sold through an industry leading e-commerce platform that is marketed through cutting edge e-marketing techniques.

Disclaimer: In applying to this position, you consent to Buyagift Plc to keep your CV and application details on records and to process your CV internally with relevant departments involved with the recruitment of the advertised position.

Due to the high volume of applications it will not be possible to respond to unsuccessful candidates. Sorry for any inconvenience this may cause

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